Conventions and research of a double page spread

• A large image- of artist who has been interviewed.
•  A pull quote - taken from the interview with the celebrity.
•  Bold text – important names.
•  A stand first – introduction to the article/feature.
• Text – size 11, same size used throughout.
• Drop cap – usually bold, tells reader where to start reading.
• Columns – usually 2-4 to keep an organised structure.
• By-lines – put under images to credit photographer.
• Short headline- Usually just 1 or 2 words to state what the feature is about.
• Usually follows same colour scheme.
•  Informal tone - Quite chatty, especially if it's an interview.
• Allow title to bleed onto the other page to show the pages are linked.

This double page spread is from 'Q' music magazine, it is focused on Lady Gaga which is evident as the whole left hand page is taken up with a professional, high quality photograph of her which is in black and white. The photograph is quite seductive and controversial as there is a lot of skin showing which conveys Lady Gaga's outrageous personality. The large red 'L' in a serif style font overlays the text, it stands for the subjects name so the reader can link the image to the text, it also adds an element of interest and makes it look more exciting. The heading at the top says 'lady GAGA' to clearly state what the feature is about, 'lady' is in a more feminine, flirtatious, sophisticated font where as 'GAGA' is emphasized in capital letters which suggests her madness. A faint stroke has been placed underneath to separate the title from the rest of the text and it's in a larger font because it's more important. There are 3 columns which consist of small text, this follows the typical conventions of a double page spread. There are two drop caps, the 'S' in the first column and the I in the third column which suggests those are important parts of the feature and draws the reader's attention to it. The colour scheme matches that of the Q magazine (red, white and black) which keeps a constant link between each page. The date, page number and logo of the magazine are placed in the bottom right hand corner which again follows typical conventions of a double page spread and reminds the reader while continuously promoting 'Q' magazine. 

Page furniture:

•       Pull quote
•       Crosshead
•       Opinion Box
•       Boxouts
•       Folio and slug
•       Reader interaction
•        Information Bar
•       Drop Cap
•       Header sell/strap
•       Byline
•     Caption/Caption header